Sirens strutting the catwalk at Oceanographic Museum
MC Fashion Week® will unveil designers’ Spring-Summer collections from July 6 to 8, 2015, in the salons of the magnificent Oceanographic Museum of Monaco. This highly anticipated event is organized by the Monegasque Fashion Chamber with the support of the Principality’s Government, Town Hall, Tourism Office and the Honorary Consul of the Russian Federation, in partnership with Societa Italia, official and exclusive distributor of international luxury fashion, founded in 1993 operating in Russia and Italy.
The main objective of this manifestation, previously known as Mode Monte-Carlo, is to promote new talents in fashion design to multi-brand boutique buyers, large stores, international journalists, bloggers and opinion leaders coming from different countries to present to a selected audience of VIP’s and celebrities.
This third edition celebrates the “2015, Russian Year in Monaco”, highlighting Russian designers, thanks to a close collaboration with the annual Russian Fashion Festival in Milan organized by Societa Italia, leader in the distribution of international fashion brands on the Russian market and discover new talents.
The program will include a series of shows with the avant-premiere of Spring/Summer 2016 collections, presented in three major categories: Swimwear Universe – SwiMonteCarlo, Young Designers Universe, and Couture Universe. International and Monegasque designers will present their collections; and each will have the possibility to participate in the showroom known as the Accessories Universe.
The 2015 MC Fashion Week will be open by designer Chapurin, followed by Ainur Turisbek, Albanu, Alberto Adonai, Banana Moon, Beach & Cashmere Monaco, Beliza, Bella Potemkina, Carlo Ramello, Didimara, Elizabeth Wessel, Ewelya, Haveney, Forms Studio, Global Babe, Grinko, Iya Yots, Joao Rolo, Kirill Ovchinnikov, Lali, Leslie Monte-Carlo, Livia, Lsonge, MA.LESI by Olesya Makarova, Masha Tsigal, Mila Yurakova, Naira Khachatryan, Pantone Colorwear, Razgulyaev Blagonravova, Sergey Efremov, Zulfiya Sulton.
The artistic direction has been entrusted to Rene Olivier Productions / Elevent who is in charge of all MC Fashion Week® shows. This association has been collaborating with the Monegasque Fashion Chamber since the event’s first edition and respects the quality standards of the international Fashion Weeks. Conferences and round tables with field experts will be also part of the program, that will enable to interconnect the great actors in the world of fashion with the designers and creators both Monegasque and international.
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