Glamorous Awards ceremony & trendy Fashion Shows
The 5th edition of the Monte-Carlo Fashion Week has concluded with a tremendous success thanks to exciting and highly mediatized events. Organized by the Chambre Monegasque de la Mode (CMM), under the High Patronage of H.S.H. Princess Charlene of Monaco, with the continuous support of the Monegasque Government, the Town Hall and the Tourism Office of the Principality, the MCFW© 2017 has raised the bar with the exclusive Fashion Awards Ceremony & Gala Dinner on Thursday, June 1. The Fashion Shows and Showrooms that followed on June 2 & 3 in the Chapiteau de Fontvieille, transformed into a glamorous Fashion Village, were the culmination of a triumphant 2017 MCFW© that gains in prestige with every new edition, becoming a fixture in the international fashion calendar.
The legendary Oceanographic Museum of Monaco was the perfect stage for an exceptional evening, where extraordinary women were recognized for their invaluable contribution to fashion: the model, actress, businesswoman Naomi Campbell who received the award from no other than Andrea Casiraghi and Federica Nardoni Spinetta (CMM); the renowned Italian designer Chiara Boni receiving the prize from H.E. Cristiano Gallo, Ambassador of Italy in the Principality of Monaco, and Mireille Pietri (CMM); Tatiana Santo Domingo Casiraghi for having created with Dana Alikhani the ethical brand Muzungu Sisters, who received the award from Michel Merkt and Celina Lafuente de Lavotha responsible for Communications for MCFW©; the young an talented fashion photographer Nima Benati receiving the award from famous photographer German Larkin and MCFW© Artistic Director Rosanna Trinchese. (Photo credit: Daniele Guidetti)
The dazzling evening atmosphere became even more exceptional with the presence of many celebrities, like the beautiful model Lara Lieto, companion of celebrated actor Adrien Brody, Victoria Silvstedt, the two-time F1 world champion Mika Hakkinen and his wife Marketa, the model Tanya Dyagileva, other VIP’s from the Principality and abroad, the praised British singer Alex Hepburn, who performed her hit Under at the culmination of the evening. Accompanying the Monegasque couple of Andrea and Tatiana Casiraghi, H.R.H. Princess Alexandra of Hannover and Beatrice Borromeo Casiraghi. (Photo credit Michael Alessi)
International designers unveiled upcoming trends to an enthusiastic public
The Fashion Shows and Fashion Hub at the Fashion Village (Chapiteau de Fontvieille) put the spotlight on Italian creativity, reserving for Chiara Boni – La Petite Robe the honor of opening the runways of the 5th MCFW©, and to Flavio Castellani, the romantic and audacious brand, the honor of closing the shows.
On the catwalk, the creations of Beach & Cashmere Monaco, the Monegasque brand by Federica Nardoni Spinetta with a soul inspired collection; the Mayan civilization selection by the multifaceted designer Thelma Spina from Guatemala; the geometric cuts and the romantic details proposed by Josephine Bonair; the Herblain collection by the designer from Cameroon Esther Mbia; the fairytale robes of Annalisa Queen, in its public debut with her “Contrasts” line; the innovative couture denim of Luca Taiana; the perfect elegance of Edda Berg. What’s more, the debut of Nordic Angels created by Marketa Hakkinen, wife of former Finnish F1 two-time world champion Mika Hakkinen; the creations with neo-gothic details and XVIII century exuberance of the Belarusian stylist Natasha Pavluchenko; the wearable technology interpreted by the Turkish sisters Ezra + Tuba with their brand Ezratuba; the collection from Lapland by Venezuelan Mariela Pokka. From the island of Panarea in the North of the Mediterranean, with its sensual atmosphere, came the inspiration for the beachwear and accessories brand A’Biddikkia.
The Made-in-Italy conquered the runway with the footwear brand of Nando Muzi; the romantic fashion dedicated to women who are spirited and independent created by Babylon. Also from Italy, Alef, A.D. Amato Danieli, Anna Siciliano, Gattacci, Minnie’s Jewels and the extraordinary previous leather work made-in-Tuscany of Pisani Maura magnifically interpreted by actor and model turned designer Vittorio Cucci Ryan.
From the Principality of Monaco, Banana Moon, the beachwear brand, prêt-à-porter and accessories inspired in the Californian lifestyle; the sophisticated swimwear by Livia Monte-Carlo, the dynamic and contemporary wardrobe of Leslie Monte-Carlo, and the creations of Carlo Ramello; the French brand De Tiara and the feminine creations by the Monegasque Elizabeth Wessel.
The Marangoni Institute – Paris Fashion School contributed to the shows with their multicultural creativity through a collection designed by four carefully selected students from their Paris headquarters: Siniya He from China, Ophélie Berton and Hélène Lennon from France, and Fatima Danielson from Sweden.
The MCFW 2017 has confirmed its vocation to discovering new emerging designers coming from all corners of the world. Representing East-European innovation the brand by Belarusian Kira Kirikovich; Marina Gurvich from Russia; from the Netherlands Ivana B.V. exhibited their couture bags; from Switzerland, Savelieff presented their sculpted jewels. From Hungary arrived designer Anita Pasztor who debuted with a collection reminiscent of her cultural heritage in a blend of art and design.
A knack for talent-scouting
Thanks to the professionally organised Fashion Awards Ceremony and trendy Fashion Shows, imbued with the international allure of Monte-Carlo, the MCFW© managed to assert its unique talent-scouting role offering emerging brands an exceptional site for communication and imaging, becoming a not-to-be-missed rendezvous for the research and promotion of fashion brands in an alternative context, glamorous and relaxed, when compared to other well established Fashion Weeks.
See you in 2018 for a new edition of the MCFW!
“Fashion changes but style endures.” Coco Chanel